My name is Rega
I'm a senior product designer and I make decisions that a
Work

Sending money at Retorna
Fintech
Achieving efficiency through simplicity.

Wood Sizing at Sodimac
E-commerce
Digitizing a deeply traditional workflow.

Cyber day at Easy
E-commerce
Low effort, high impact: 16.61% conversion by listening to user needs.

Optimizing operations at Banco Santander
Banking
Maximizing the potential of an agile project using user-centered design.
About
I'm a product designer with more than a decade building digital products in B2C and B2B contexts.
I have formal design education and certifications in UX and product design, including UX Management by Nielsen Norman Group (NN/g).
I've worked across e-commerce, fintech, and banking, leading teams, building and scaling design systems, and refining discovery and research practices.
I'm especially interested in the intersection of design and data research to make decisions with real impact.
Testimonials
Words from people and teams I've worked with.
“Regina brought clarity, strong judgment, and a human approach throughout the project.”
“Her ability to align teams and turn insights into action was key.”